
We take a look at how people are acquiring new books in the age of Netflix and subscription business models.
Angry Robot—a British Sci-fi publisher—has recently made the headlines of some trade magazines by coming out with a subscription model for their e-books. Is the subscription model something that general trade publishing can act on?
Back when the web was just the web and 2.0 was just a glimmer in the mind’s eye of Timothy Berners-Lee, newspapers tried to get people to pay for content online. Various models were used but the one that sticks out in my head is the “free for a day, pay for the archives” model which some periodicals, including the Wall Street Journal, still use.
In these dark times for newspapers, the notion of trying to resurrect or just erect this model is coming back. Can this apply to eBooks as well?
In this age of email, texts and other non-tangible communiques, I doubt I’m alone in finding happiness when something is mailed to my abode that is not a) a bill b) a flyer for some terrifying new delivery place opening in my neighbourhood. My happiness increases 10-fold when that thing is reading material that I’ve been anxiously anticipating.
As of now, I subscribe only to magazines but when I saw Publishers Weekly story on the new subscription model being tried by Open Letter Books, my eyes did that cartoon poppy-outy thing. Subscription to an entire list? How awesome is that.
As Dan Buckley, president of Marvel Publishing, (wryly?) understates, kids these days just aren’t finding “that spinner rack of comic books sitting in the local five-and-dime any more” (cut to kids all over the world reading and re-reading that last sentence in abject confusion. Blank stares are misted with tears of non-comprehension).
So Marvel is going to post old versions of classic comics online to be viewed but not downloaded. Subscribers will have access to a number of backlist issues simply by paying a monthly fee.